Funding Options for Comic Creators Poster

Funding Options for Comic Creators

In Industry Trends, Practices by Phillip Allen

For those looking to make comics, it might be a good idea to know about the available funding options for comic creators.

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This article will focus on explaining the differences between the two types of funding options; project and ongoing. As well as some of the tools available for obtaining funds. I will not discuss how to obtain a loan from a bank (I am not even sure if that is an option for comic creators).

Types of Funding

Project

You could consider using project-based funding when you require a fixed amount of capital to begin and finish a project.

In order to get the most out of project-based funding, you must have a clear plan for completing your project. You should know exactly what you need from the moment you get the money to finishing project.

Ongoing

If you are making content on a regular basis you could benefit from a recurring source of funding. Ideal for people that work on an ongoing basis. I.e. working on an ongoing comic series (that they own). This method is quite common for webcomic creators.

You can be a hobbyist or a professional trying to make ends meet with the comic(s) you create and sell. You can use your creative process to prepare and offer exclusive content in exchange for ongoing monetary support.

Regardless of what content you provide, the people who are willing to financially support you will be your biggest fans. Because they want you to continue being you.

Tools/Sources of Funding

Crowdfunding

Crowdfunding tools are tools to promote a project or yourself in order to obtain funds. I’ll discuss the two most popular tools; Kickstarter and Patreon.

Kickstarter

Kickstarter is probably the most well-known of the options available for project funding.

Kickstarter allows you to present your comic, or other ideas, and request that people offer you monetary support in order for you to reach your goal to cover the costs necessary for being able to complete your comic. You can even offer rewards (not required but strongly recommended) for providing a specific monetary contribution.

You have a set time limit where you can be promoting your Kickstarter page. If you reach the goal you set you to get the money you raised (minus the cut going to Kickstarter).

If you don’t reach your goal nobody loses any money. So no harm no foul.

The Benefits:
  • You either get your money or you don't.
  • You get to build a fanbase of supporters paying you to make your project a reality.
  • Supporters will most likely be promoting your work.
  • You can reward your supporters, which will most likely encourage the to support your work even more.
  • If at first you don't succeed try again! You can always relaunch your Kickstarter.

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Patreon

If you’re looking for a tool to automate your ongoing funding for your comic(s) or content then look no further. Patreon has all the bells and whistles to help you talk with your supporters, distribute exclusive content, and (of course) receive your funds in a timely manner.

In this day and age, people are more inclined to support a creator directly. Not necessarily by buying their comics from retailers (brick and mortar or other). Instead, they are leaning more towards paying a creator directly to continue doing what they’re doing. Patreon offers an easy and manageable way of doing this.

I know I’m no comic writer (yet) but allow me to use my Patreon page as an example. I release content on a regular basis (once every two weeks on Thursdays). I have a significant number of returning readers.

So what I did was:
  • Create my page.
  • Explained of what I generally do.
  • Explained what I would use the support for.
  • Offered some exclusive content (behind the scenes stuff).
  • Said my thanks.

This way I receive support directly from my readers who want to encourage me to continue doing what I do. In my case, that’s researching comics and create content helpful for producing them.

The Benefits:
  • You can build a long-standing relationship with your fans.
  • You get to build a fanbase while you work on your design.
  • Your supporters will promote your work.
  • You can reward your supporters.
  • You can ask your fans for some help

The Alternative: Friends and Family

An alternative to crowdfunding is friends and family. Asking for their help and support for your comic can lead to constructive and unexpected results.

The reason being, there are benefits that come from asking them for help like:

The reason being, there are benefits that come from asking them for help like:
  • You’re more likely to get more help from friends and family.
  • If they don’t help you financially they may be willing to help you in other ways like:
    • Getting organized (budgeting, accounting, finding resources, etc).
    • Providing you quick and reliable feedback.
    • Providing you quick and reliable feedback.
  • Nothing bad happens if they say no.
  • You can always try crowdfunding if you don’t get enough monetary support.

Conclusion

By now you have a good idea of the types of funding options and tools available for comic creators to get the capital to start or continue making comics.

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About The Author

Phillip Allen

Writer, Editor, and Founder of Unknown Comics

Hello there! My name is Phillip Allen and I'm the writer, editor, and founder of Unknown Comics. I am an aspiring comic book creator. In an attempt to learn how to create my own comic I came to learn just how few reliable resources existed out there. From a few books and unhelpful websites I decided to focus my attention on researching and writing a resource for both myself and the rest of the comic creating industry. This website and and its content is the result of all of that hard work.

No third party sources were used for this article!